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We create products to reinvent the riding experience.
Since 1997, our design philosophy has been simple: start with a clean slate, and finish with a product that makes each ride better than the last. From humble beginnings in a Laguna Beach garage, we've grown into a globally recognized and leading brand of pedals, wheels, dropper posts, pumps, tools, and accessories. Tested and proven by world-class athletes, we engineer mountain bike components that deliver superior function through disruptive design.